Christian Dior – Luxury Turned Into Cult !

Christian Dior is probably the most easily-recognizable brand in the modern fashion industry. Dior has become a common noun, symbolizing flawless quality, chic and luxury. Today the iconic brand is selling in more than 6000 stores across the world, the company employs almost 60000 people, while its profits count billions.

The future legend of the fashion world, Christian Dior dreamed to work in the sphere of arts from his childhood. He got a degree in Diplomatic studies, but after tragic events in his family involving mother’s death and father’s illness, he started selling sketches. His talent was soon noticed, and the young designer started working for Lucien Lelong fashion house, and a year after opened his first fragrance business, giving start to the Christian Dior fashion empire.

The first collections by Dior created revolution in fashion world – they showed a totally new and unseen look of France in the postwar period – feminine and romantic. The collection, named New Look, gave the brand worldwide popularity. After the death of Christian Dior the fashion house was ruled by such fashion icons as Yves Saint Laurent, John Galliano and many others.

Every item created by Christian Dior is deemed for success. It was Dior who introduced first glasses in plastic frame. The latest collections of Christian Dior eyewear can easily be distinguished from other brands, as they are marked out by especial style. Large lenses, gold elements, rounded angles, big label on the temples – these are the features peculiar to Dior sunglasses and frames. They combine femininity, futurism, high style and luxury.

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